Our Mission
For Salespeople
To understand what’s strong, what’s at risk, and what’s missing – and to know exactly what needs to happen next to advance opportunities and win with confidence. Deal Health-AI™ was built to replace guesswork with clarity by diagnosing deal health, exposing gaps early, and prescribing actions that help sellers stay in control of their deals.
For Sales Leaders
To forecast with confidence, understand which deals truly matter, and know exactly where and how their teams need help to win. Deal Health-AI™ gives leaders visibility into deal quality – not just quantity – so coaching, forecasting, and decision-making are grounded in evidence, not hope.
Former sales leaders
Who understand the discipline, accountability, and execution required to deliver a number.
Customer-Centric Operators
Leaders who put trust, consistency, and follow-through at the core of every engagement.
Data-Informed Decision Makers
Experienced in turning signal into insight. Ground decisions in evidence, patterns, and practical intelligence — not gut feel or wishful forecasting.
Strategic Deal Architects
Experts at designing and guiding complex deals to successful outcomes. Former sales leaders who understand the discipline and accountability required to deliver a number.
Builders with Operator DNA
Hands-on leaders who have scaled teams, platforms, and processes. Comfortable operating at the intersection of strategy, technology, and execution.
Outcome-Driven Practitioners
Built solutions in the real world, not in theory. Focused relentlessly on results that move deals forward, improve execution, and drive measurable performance.
Our Team
Leadership & Advisors
At Prescriptas, our leadership team and advisors bring a unique blend of enterprise sales expertise, technology innovation, and proven executive leadership. Together, they guide the vision, strategy, and growth of Deal Health-AI™, ensuring it delivers breakthrough value to sales teams worldwide.
Neil Colstad
Neil is the founder & CEO of Prescriptas and the creator of Deal Health-AI™, bringing deep experience in enterprise sales and technology innovation. He leads product vision and execution to help sales teams qualify better, sell smarter, and win more business. Neil’s team of 17 business analysts, developers and engineers are actively working on launching Deal Health-AI™ V1.
Gerard Keating
Gerard serves as Advisor & CTO-level strategist, guiding product development, technical strategy, and market readiness to ensure Deal Health-AI™ scales with customer needs. Gerard is a serial CTO and entrepreneur, helping emerging growth companies attain platform scale, reliability, and market fit.
Hicham Abdessamad
Hicham is a transformational global CEO and board director with over 25 years of leadership experience scaling multi-billion-dollar enterprises across energy, mobility, manufacturing, and digital solutions. He served as Chairman & CEO of Hitachi America, Ltd., overseeing $14B in annual revenue and leading $19B in M&A activity while driving significant growth and profitability. He has advised the U.S. Commerce Secretary on foreign direct investment and serves on multiple corporate boards.
Andres Rodriguez
Andres is a serial entrepreneur and seasoned CTO, having founded and scaled multiple successful technology companies. He was the founder and CTO of Archivas and is the current CTO and Founder of Nasuni, Inc., bringing deep expertise in innovation, scaling, and enterprise adoption.